Today’s creative practitioners are facing not only the traditional demands – turning a profit, staving off competitors, maintaining career satisfaction – but also a new challenge: keeping up with the ever-changing world of social media and professional communication.
One might be forgiven for wondering, “who has time to figure out Facebook, Instagram or Tik Tok and whatever the newest platform of the week is when there’s a business to run?” After all time is at a premium. Many creative practitioners simply don’t have enough time to delve into the world of social media marketing and understand how best to harness it for career and professional success.
Micro-influence will help you to increase awareness of your creative practice and will lead to potential career opportunities.
