Introducing Digital Cultures by Dr. Lisa Harrison

 Your ultimate destination for mastering the art of digital well-being, communication, and identity. As an award-winning industry leader with extensive experience in the realm of marketing and communication, Dr. Harrison has successfully merged her academic prowess with real-world applications, creating a brand that is both informative and transformative in nature.

At Digital Cultures, our primary goal is to provide individuals and businesses with the knowledge and tools needed to thrive in a world where digital communication dominates every facet of life. Stay ahead of the curve by learning from a marketing specialist with a doctorate in digital influence and a strong expertise in blockchain and instructional design.

Enrich your digital journey with our curated offerings:

  • Digital Well-Being: Develop healthy habits in your online life without compromising on productivity. Discover new strategies to maintain balance in an intensely connected world.
  • Digital Communication Mastery: Learn the techniques that will empower you to effectively communicate your message and achieve your goals using digital channels.
  • Personal Identity Formation: Unleash your true potential by creating an authentic online presence that reflects your values, aspirations, and uniqueness.
  • Trendspotting: Stay up to date with the latest trends in digital communication, from social media to the metaverse, and leverage them to drive your success.

Digital Cultures is not only committed to sharing Dr. Harrison’s expertise, but also her personal experiences and passion for continuous learning. By balancing practical, industry-specific language with an accessible, approachable tone, we aim to create a learning environment where everyone feels welcome and inspired to grow.

Ready to unlock your digital potential? Connect with Dr. Lisa Harrison today and embark on your journey towards digital empowerment.

Reach out now to discover how Digital Cultures can transform your digital life and propel you towards well-being, success, and authentic self-expression. Don’t miss the opportunity to learn from an industry leader with a proven track record in the marketing and communication world.

I don’t just do digital – I live and breathe it.

Dr. Lisa Harrison is a researcher, lecturer, and founder of The Fabric Room, a marketing agency that specialises in niche digital marketing and social media strategies. Her doctoral research was the first qualitative-based investigation into the skills, knowledge, and capabilities of successful micro-influencers. Her thesis also investigated successful micro-influencers for a better understanding on how to engage and attract an audience. As a result of her research, Dr. Harrison has built up extensive knowledge of the impact micro-influencers have on consumers’ purchase decisions and consumer behaviour. Dr. Harrison’s primary focus lies in helping brands to understand how they can address this new type of influencer effectively.

Since 2010 when I first launched Social Media Mastery, the course has become an innovative training program for hundreds of participants that continues to evolve with new technologies, trends and consumer insights.

Social Media Mastery can be completed as a Certificate IV in Business (BSB 40215) qualification or as a professional development non-accredited course.

Passionate about media + communications technology + relationships = DIGITAL SOCIOLOGIST

I hold a degree with distinction in media and communications from the Queensland University of Technology – I have been actively involved in media for my entire career.

Since 1999 I have worked coordinating marketing programs for such organisations as the Royal National Association (RNA Brisbane Ekka) and Birch Carrol and Coyle Cinemas, I have many large (and not so large) successful campaigns under my belt.

In 2008 I became Director of Digital for leading Queensland design + strategy company – POMO – to lead the company’s strategic move into digital and social media marketing.

In 2012, I won the Professional Business Woman of the Year Award on the Sunshine Coast in Queensland.

In 2013 I was a Queensland finalist in the Telstra Business Woman of the Year Awards.

I spend time overseas every year attending cutting edge global think-tanks and conferences. In Australia, I’m a speaker, trainer and consultant on all things social media.

Sunshine Coast Business Women's Network

“A great teacher and mentor. Lisa’s passion for sharing her knowledge and experience in Social Media and digital marketing is boundless and contagious. Choosing to enrol in Lisa’s Social Media Master Certificate IV in Business has been one of the best decisions I have made for my continued professional learning.”
Miranda Crisci CA, Business | Management Consultant | Project Manager