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Discover how to harness the power of micro-influence through proven strategies and authentic engagement. Dr. Harrison’s groundbreaking research reveals the five key dimensions that successful micro-influencers master:

  • Building engaged networks,
  • Developing essential personal attributes,
  • Creating compelling content,
  • Implementing effective strategies, and
  • Generating measurable outcomes.

Whether you’re a creative professional looking to expand your digital presence or an aspiring influencer seeking to build genuine connections, understanding these fundamental elements will help you navigate the digital landscape and achieve your online goals while maintaining authenticity in your communications.

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Discover how to navigate the evolving landscape of digital influence and social media

Welcome to Digital Cultures, where academic insight meets practical digital excellence. As an award-winning industry leader in marketing and communication, I combine years of research with real-world experience to help you navigate our evolving digital landscape.

Your Digital Journey Starts Here

My approach combines rigorous academic research with practical industry experience, creating frameworks that transform how we understand and harness digital influence. Through Digital Cultures, I share insights that empower individuals and organisations to build authentic digital relationships while maintaining professional integrity.

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Our Core Focus Areas
Strategic Guidance

I provide actionable strategies for building a genuine digital presence, emphasising authentic connections and sustainable growth in the social media landscape. My approach combines data-driven insights with creative solutions to achieve meaningful engagement.

Digital Well-Being

Discover strategies for maintaining balance in our connected world without compromising productivity. Cultivate healthy online habits that enhance your digital presence while preserving your well-being.

Personal Identity Formation

Create an authentic online presence that truly reflects your values and aspirations. Learn to navigate the digital landscape while staying true to your unique voice and professional goals.

My story.
I'm passionate about sharing knowledge and building meaningful professional relationships. Whether you're interested in research collaboration, seeking strategic guidance, or wanting to learn more about digital communication, I welcome your connection.

Find me on LinkedIn, Bluesky, or reach out via email to start a conversation about transforming your digital communication approach.

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Let's navigate the digital future together.